Day One: Achieving a Holistic View of Your Customer
When you begin the process of instituting a customer first mindset into a company and cx starts to become a major factor in the day to day operations of your business, more often than not certain data owners or process owners get territorial of the information they have. What can you do to make sure people understand the importance of cross departmental transparency?
• Discuss ideas for integrating customer data from multiple sources
• How to get critical customer feedback to the appropriate teams within the organization
• How to get the rest of your company to act on customer feedback and make measurable changes to the customer experience