Webinars

Customer experience (CX) is now a board level priority—for a good reason—but many leaders struggle with how to turn their vision into action. In fact, 90% of 480+ CX executives surveyed in a CSG commissioned study by Forrester Consulting, said they find it challenging to know where to start on improving customer journeys and experiences.

Join Julie Rickis, Head of Customer Experience Development at MassMutual, and CSG’s Mark Smith, SVP of Customer Experience, as they share MassMutual’s action-packed journey to get started and all the lessons they’ve learned along the way.

Customers expect extraordinary experiences from brands they love. To keep pace with today’s fast-moving omnichannel environment, businesses need to take the bill to payment journey beyond a transactional experience. Join this conversation between Adrian Swinscoe, best-selling author and host of Punk CX Podcast, and Mark Smith, CSG’s journey expert with 25 years’ experience to connect the dots between bill clarity and delivering exceptional customer experience at scale. Hear proven use cases from financial services that deliver measurable results for your business with a quick time to value. Walk away with a plan on how to adopt Generative AI to improve your CX and decrease call center volume at scale, while protecting customer information securely.