CXFS 2024

July 15 - 16, 2024

The Westin Copley Place, Boston, MA

John Proaño

Director, Engagement Strategy & Omni-channel Marketing Prudential Group Insurance

Day Two Tuesday, July 16, 2024

8:20 AM Fireside Chat: Prioritizing Customer Inclusion at the Center of Your CX Strategy

Join Director of Engagement Strategy & Omni-channel Marketing’s John Proaño for this important discussion around Customer Inclusion. Through a comprehensive breakdown of what it means to be truly “customer inclusive,” John will engage the audience and show how developing a diversity, equity and inclusion customer engagement strategy can help differentiate itself in the market. Participants will gain tips and best practices for how their organizations can get started on their journey towards inclusivity.

  • Discuss and define inclusion and inclusivity and what it means from a customer point of view
  • Explore differences between Customer Inclusion and Diversity and Equity
  • Understand organizations gain from being inclusive

Check out the incredible speaker line-up to see who will be joining John.

Download The Latest Agenda