Lawrence Abrahamson

Lawrence Abrahamson helps integrate the behaviors and mindsets of Human-Centered Design into the larger organization so ever-better solutions can be delivered to customers as quickly as possible. Formerly with Ford and IDEO, Lawrence co-led the New York studio, where he focused on talent and creative culture. A practicing designer with an architectural background, Lawrence approaches design and teaching with a bias towards tangibility and understands his task is to help create fertile conditions for individuals to design-from-day-one and break everyday mindsets.